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	<title>Dear PR Flack...</title>
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	<link>http://dearprflack.com</link>
	<description>bloggers point &#38; laugh at bad pitches</description>
	<lastBuildDate>Mon, 29 Jun 2009 22:44:53 +0000</lastBuildDate>
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			<item>
		<title>It&#8217;s your party&#8230;</title>
		<link>http://dearprflack.com/its-your-party/</link>
		<comments>http://dearprflack.com/its-your-party/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 22:44:53 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Emily Post hates you]]></category>
		<category><![CDATA[Gosh I'm so flattered]]></category>
		<category><![CDATA[I pity your clients]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=299</guid>
		<description><![CDATA[Dear PR Flack:
Let me see if I have this straight:

At 12:19pm on a Saturday afternoon, you invited me to your client&#8217;s event.
I politely accepted &#8212; five minutes later &#8212; at 12:24pm.
You write back, three days later, to tell me that I didn&#8217;t make the cut because I didn&#8217;t reply fast enough (what!?) and because I&#8217;m [...]]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack:</p>
<p>Let me see if I have this straight:</p>
<ol>
<li>At 12:19pm on a Saturday afternoon, you invited me to your client&#8217;s event.</li>
<li>I politely accepted &#8212; five minutes later &#8212; at 12:24pm.</li>
<li>You write back, three days later, to tell me that I didn&#8217;t make the cut because I didn&#8217;t reply fast enough (what!?) and because I&#8217;m not &#8220;credentialed media&#8221; (which, in fact, I am).</li>
</ol>
<p>Please. This is not how professional PR works. <strong>It&#8217;s not even how a second-grader&#8217;s birthday party works.</strong> How do you think being uninvited &#8212; because you wanted someone cooler to come instead &#8212; disposes me to your client&#8217;s brand?</p>
<p>I can&#8217;t wait to run into your clients at Tales of the Cocktail&#8230; what an interesting story I&#8217;ll have!</p>
<p>Cheers,<br />
~Anita</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Spam is not healthy</title>
		<link>http://dearprflack.com/spam-is-not-healthy/</link>
		<comments>http://dearprflack.com/spam-is-not-healthy/#comments</comments>
		<pubDate>Wed, 24 Jun 2009 18:51:44 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Did you -read- my blog?]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=297</guid>
		<description><![CDATA[Dear PR Flack,
Starting a pitch with an easily debunked lie is probably not the best practice.
If you really had read our blog, you&#8217;d notice the following important tidbits that could have helped you craft a successful pitch, or &#8212; more appropriately &#8212; bypass us all together.

 We don&#8217;t buy into to the idea of so-called [...]]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack,</p>
<p>Starting a pitch with an easily debunked lie is probably not the best practice.</p>
<p>If you <strong>really</strong> had read our blog, you&#8217;d notice the following important tidbits that could have helped you craft a successful pitch, or &#8212; more appropriately &#8212; bypass us all together.</p>
<ol>
<li> We don&#8217;t buy into to the idea of so-called &#8220;healthy&#8221; recipes that use fake foods like light cream cheese.</li>
<li>We don&#8217;t follow a low-fat diet, and anyone who does is probably not a &#8220;follower&#8221; of our site. Even the first page of the blog makes this abundantly clear. Cheesy, buttery risotto; spreadable spicy salami; braised short ribs; foie gras; chorizo paella &#8212; do those sound like low-fat choices to you?</li>
<li>We very clearly state on our About page: &#8220;We never use or recommend national brands when a locally made alternative exists.&#8221; And we&#8217;ve written about local [food items of this kind] on our site numerous times.</li>
</ol>
<p>I&#8217;m sure [your agency] has some fabulous clients that we&#8217;d have been happy to hear about. But if your account reps can&#8217;t be troubled to undertake the most cursory research before sending out blanket emails, we can&#8217;t be bothered to read your spam.</p>
<p>Please take us off your agency&#8217;s contact list <strong>immediately</strong>.</p>
<p>~ Anita &#038; Cameron</p>
<p>cc: agency&#8217;s regional director, client&#8217;s inside PR team</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Stuff it</title>
		<link>http://dearprflack.com/stuff-it/</link>
		<comments>http://dearprflack.com/stuff-it/#comments</comments>
		<pubDate>Tue, 12 May 2009 17:59:17 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Did you -read- my blog?]]></category>
		<category><![CDATA[I pity your clients]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=292</guid>
		<description><![CDATA[Dear PR Flack,
I hate to be rude, but it&#8217;s obvious that you didn&#8217;t spend a single moment targeting today&#8217;s pitch for your client&#8217;s &#8220;new convenient flavors&#8221; of CAFO torture sausage.
If you&#8217;d read even the first page of posts on our blog &#8212; or even, gosh, the About page &#8212; you&#8217;d notice that our blog focuses [...]]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack,</p>
<p>I hate to be rude, but it&#8217;s obvious that you didn&#8217;t spend a single moment targeting today&#8217;s pitch for your client&#8217;s <em><span style="font-style: normal;">&#8220;new convenient flavors&#8221;<strong> </strong></span></em>of CAFO torture sausage.</p>
<p>If you&#8217;d read even the first page of posts on our blog &#8212; or even, gosh, the About page &#8212; you&#8217;d notice that our blog focuses on sustainable, humane, local food choices. we do not eat, nor do we recommend, factory-farmed meat.</p>
<p>Maybe you didn&#8217;t get the message <a title="Oompah THIS!" href="http://dearprflack.com/oompah-this/" target="_blank">the last time I asked</a> to be removed from from your firm&#8217;s contact list., so I&#8217;ll say it again: I have no interest in working with agencies who use spam-pitching as a substitute for actual PR work.</p>
<p>xoxo,<br />
~ <a title="Married... with Dinner" href="http://marriedwithdinner.com" target="_blank">Anita </a></p>
]]></content:encoded>
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		<item>
		<title>Moo.</title>
		<link>http://dearprflack.com/moo/</link>
		<comments>http://dearprflack.com/moo/#comments</comments>
		<pubDate>Mon, 11 May 2009 14:50:55 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Did you -read- my blog?]]></category>
		<category><![CDATA[What were you thinking?]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=294</guid>
		<description><![CDATA[Dear PR Flack,
I’m so glad you found my experiment about curing and air-drying skirt steak so deeply moving. I’m sure that eating more of my nitrate-laced raw meat will help your women lose weight during their 30-day crash diet much more efficiently. Good luck with that.
xoxo,
~ Morgan


]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack,</p>
<p>I’m so glad you found my experiment about curing and air-drying skirt steak so deeply moving.<span> </span>I’m sure that eating more of my nitrate-laced raw meat will help your women lose weight during their 30-day crash diet much more efficiently.<span> </span>Good luck with that.</p>
<p>xoxo,<br />
~ <a title="The Orchard Chronicles" href="www.orchardchronicles.com" target="_blank">Morgan</a></p>
<p><a href="http://www.orchardchronicles.com/" target="_blank"><br />
</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>We&#8217;re input, not output</title>
		<link>http://dearprflack.com/were-input-not-output/</link>
		<comments>http://dearprflack.com/were-input-not-output/#comments</comments>
		<pubDate>Tue, 24 Mar 2009 23:29:45 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Did you -read- my blog?]]></category>
		<category><![CDATA[What were you thinking?]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=287</guid>
		<description><![CDATA[Dear PR Flack,
Thanks for your kind suggestion that we share your pitch about the America&#8217;s Best Restroom Awards with our &#8220;online audience&#8221;.
As you might imagine, our readers are not interested in discussions of toilets, award-winning or otherwise, on our food blog.
xoxo,
~ Anita
]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack,</p>
<p>Thanks for your kind suggestion that we share your pitch about the America&#8217;s Best Restroom Awards with our &#8220;online audience&#8221;.</p>
<p>As you might imagine, our readers are not interested in discussions of toilets, award-winning or otherwise, on our food blog.</p>
<p>xoxo,<br />
~ <a title="Married... with Dinner" href="http://www.marriedwithdinner.com" target="_blank">Anita</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Double FAIL</title>
		<link>http://dearprflack.com/double-fail/</link>
		<comments>http://dearprflack.com/double-fail/#comments</comments>
		<pubDate>Wed, 18 Mar 2009 15:40:22 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Did you -read- my blog?]]></category>
		<category><![CDATA[What were you thinking?]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=283</guid>
		<description><![CDATA[Dear PR Flack:
Ahem, you just suggested I write about pork on my vegetarian blog. Never mind that I&#8217;m Jewish.
xoxo,
~ Ari
]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack:</p>
<p>Ahem, you just suggested I write about pork on my <em>vegetarian</em> blog. Never mind that I&#8217;m Jewish.</p>
<p>xoxo,<br />
~ <a href="http://www.bakingandbooks.com/">Ari</a></p>
]]></content:encoded>
			<wfw:commentRss>http://dearprflack.com/double-fail/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Swearing of the green</title>
		<link>http://dearprflack.com/swearing-of-the-green/</link>
		<comments>http://dearprflack.com/swearing-of-the-green/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 15:25:55 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[I pity your clients]]></category>
		<category><![CDATA[What were you thinking?]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=281</guid>
		<description><![CDATA[Dear PR Flack,
Just because your client&#8217;s booze is a lurid shade of green &#8212; or, better yet, comes in a green bottle &#8212; doesn&#8217;t make it &#8220;a no-fail suggestion&#8221; for St. Patrick&#8217;s Day.
I&#8217;m sure you&#8217;re anxious to capitalize on the juggernaut, but really, let&#8217;s think about this: Cheap dyed-green beverages and drunken excess by amateurs. [...]]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack,</p>
<p>Just because your client&#8217;s booze is a lurid shade of green &#8212; or, better yet, comes in a green bottle &#8212; doesn&#8217;t make it &#8220;a no-fail suggestion&#8221; for St. Patrick&#8217;s Day.</p>
<p>I&#8217;m sure you&#8217;re anxious to capitalize on the juggernaut, but really, let&#8217;s think about this: Cheap dyed-green beverages and drunken excess by amateurs. Is that really consistent with the brand image you&#8217;re trying to create?</p>
<p>If you&#8217;re not promoting Irish whiskey or Guinness, don&#8217;t bother. You look ridiculous.</p>
<p>xoxo,<br />
~ The cocktail bloggers</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Playing favorites</title>
		<link>http://dearprflack.com/playing-favorites/</link>
		<comments>http://dearprflack.com/playing-favorites/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 17:33:38 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Hi my name is...]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=279</guid>
		<description><![CDATA[Dear PR Flack, 
Thanks for your message. My name isn&#8217;t Alex, but I&#8217;d love to see his blog since you say it&#8217;s one of your faves. 
xoxo,
~ David
]]></description>
			<content:encoded><![CDATA[<p><span class="status-body"><span class="entry-content">Dear PR Flack, </span></span></p>
<p><span class="status-body"><span class="entry-content">Thanks for your message. My name isn&#8217;t Alex, but I&#8217;d <strong>love </strong>to see his blog since you say it&#8217;s one of your faves. </span></span></p>
<p><span class="status-body"><span class="entry-content">xoxo,<br />
~ <a title="David Lebovitz's blog" href="http://www.davidlebovitz.com/" target="_blank">David</a></span></span></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Drunks without borders</title>
		<link>http://dearprflack.com/drunks-without-borders/</link>
		<comments>http://dearprflack.com/drunks-without-borders/#comments</comments>
		<pubDate>Tue, 10 Mar 2009 00:15:20 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[I pity your clients]]></category>
		<category><![CDATA[What were you thinking?]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=274</guid>
		<description><![CDATA[Dear PR flack:
What the hell does a vodka-tini have to do with St. Patrick&#8217;s Day?! Hey, howzabout a nice Negroni for Cinco de Mayo?
xoxo,
~ Michael
]]></description>
			<content:encoded><![CDATA[<p>Dear PR flack:</p>
<p>What the hell does a vodka-tini have to do with St. Patrick&#8217;s Day?! Hey, howzabout a nice Negroni for Cinco de Mayo?</p>
<p>xoxo,<br />
~ <a title="A Dash of Bitters" href="http://www.adashofbitters.com" target="_blank">Michael</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Burnt</title>
		<link>http://dearprflack.com/burnt/</link>
		<comments>http://dearprflack.com/burnt/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 15:09:01 +0000</pubDate>
		<dc:creator>Flackster</dc:creator>
				<category><![CDATA[Did you -read- my blog?]]></category>
		<category><![CDATA[I can haz grammir?]]></category>
		<category><![CDATA[Typo-rama!]]></category>

		<guid isPermaLink="false">http://dearprflack.com/?p=270</guid>
		<description><![CDATA[Dear PR Flack:
I&#8217;m not sure what about my blog about cooking my way through the Alinea Cookbook gave you the impression that your missive about &#8220;the most buzzed about Grill cleaning gadgets on the market&#8221; was an appropriate pitch to send me.
You may also want to consider having someone in the office proofread emails like [...]]]></description>
			<content:encoded><![CDATA[<p>Dear PR Flack:</p>
<p>I&#8217;m not sure what about my blog about cooking my way through the <em>Alinea</em> Cookbook gave you the impression that your missive about &#8220;the most buzzed about Grill cleaning gadgets on the market&#8221; was an appropriate pitch to send me.</p>
<p>You may also want to consider having someone in the office proofread emails like this before they go out. The message you sent has quite a few typos and grammatical errors &#8212; things reporters and bloggers consider when determining a product&#8217;s credibility.</p>
<p>xoxo,<br />
~ <a title="Alinea at Home" href="http://alineaathome.com/" target="_blank">Carol</a></p>
]]></content:encoded>
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